Rick, from Georgia, asked Dr. Real Estate, “if this way to sell houses is so great, why isn’t everybody doing it?” Obviously Rick knows that we at Martin Properties have been practicing this type of out-of-the-box real estate thinking and business since January of 2005, almost fifteen years.
The fact is, Rick, that gradually at first, and now more quickly, others are doing this. The important item for progress may have been not only the assembly of impressive websites, but also the construction of key alliances with vendors that can improve the bottom line profit above the small amount these listing generate. These alliances could include other industries as legal, inspection, and repair, as long as such relationships did not present an appearance of impropriety. A package such as this is more easily obtained by larger companies than small local ones.
So, to answer Rick’s question, they are. It just had a couple of hurdles to overcome to improve their profit.
This curated article was published recently in YahooNews shows what we are talking about.
Residential Real Estate Tech Startup Expands to Three New States
DES MOINES, Iowa, Nov. 14, 2019 /PRNewswire/ — ShowPal, a comprehensive real estate tech platform, is launching in Illinois, Michigan and Florida this week. The web-based service will allow home sellers in these states to conduct the home sales process virtually all online, with or without a real estate agent, taking away many of the hassles of traditional for-sale-by-owner (FSBO) models. ShowPal, founded in Iowa in May 2018 has plans for continued expansion across the U.S over the next year.
The online platform includes options for those who want to sell their home on their own and those that would prefer an agent’s assistance. For those seeking a FSBO plan, ShowPal‘s platform offers convenience, security and expert help along the way. Most notably, ShowPal offers features that other FSBO models do not offer as a comprehensive package, including:
- ID verification for anyone taking a tour of a seller’s home, for increased security
- Online scheduling for home showings
- Upload and storage of all important disclosures and home documents which can be shared on-demand with prospective buyers for more informed home showings
- Security assisted showings for sellers that may not want to conduct home showings themselves or would prefer some additional support for safety
- Online offer submittal and negotiation
- Integrated real estate attorney services for purchase and closing assistance
“Many home sellers and buyers assume that they have to engage with real estate agents for representation to buy or sell and home, and if they don’t, the industry message has been that they are making a mistake. In the age of the internet and platform business models this is simply not true,” says Chad Torstenson, Founder and CEO of ShowPal. “Platforms are changing how users interact with a product or service, but we understand that selling a home is different than selling used sneakers on Facebook MarketPlace. This is why we’ve built a platform that offers as little or as much guidance as a customer wants.”
About ShowPal:
ShowPal is a real estate technology and services company that offers home sellers a variety of affordable options to help them sell their home. ShowPal‘s solutions and services combine modern technology with just the right amount of human touch in a platform business model to make selling a home easier than ever. Visit www.showpal.com to learn more.
So you see, Rick, the method works, and people like it. People save money, and that is what it is all about. As I have time, and as long as the cost and service to the seller/customer doesn’t change, I will be looking into some strategic scheduling companies, lenders, and title companies.
We will always try to continue improving our services. We will not go backwards to add extra conveniences some people offer that are outside our purview. But we try to learn new things. Even from newbies!
Photo by Luke Stackpoole on Unsplash
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